Curl-Activating Styling Gel for Hydrated Curls, Waves & Coils

From the Brand: Curls ≠ Complicated

Take the guesswork out of your wash day and enjoy healthy, beautiful hair with our simplified curl routines. Our mission is simple: To encourage you to love and accept yourself for all that you are, and for all that you are not, so your unique beauty can shine through. That's why our company name, LUS = Love Ur Self, is a constant reminder to love yourself a little more each day.

We believe in quality over quantity. That's why our core product line is built around a simple 3-step system: wash, condition, and all-in-one styler. In our opinion, if a product really works, you shouldn't need countless hours and a drawer full of expensive beauty products to look your best! We put a lot of LOVE into developing our products, focusing on honesty, transparency, and effective ingredients that actually work, leaving out any of the harmful, nasties often found in beauty products.

Our Irish Sea Moss Gel pairs perfectly with our 3-Step System to give your curls extra definition, moisture, softness, and shine. Made with powerful, curly hair-repairing ingredients like Irish Sea Moss, Acai, Passion Fruit, and Rice Bran Oil Complex, this innovative gel helps inject your hair with moisture and shine, while also improving the health of your curls over time.

Bring out the best in your natural waves, curls, kinks, and coils with our Irish Sea Moss Gel. Suitable for all curl types, it helps style and enhance your natural hair texture for curls that are soft, shiny, and extra-defined, without any crunch, flakes, or residue.

Our curly hair products are never tried on animals and are also gluten-free, so you can rest assured they are suitable for sensitive skin. We're so confident you'll love our products that we back them with a 30-day money-back policy. As a team of real curlies, we know that learning how to care for your curls is a journey, and that's why we created these products to help bring out the best of your own unique curls.

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